Who we are
Rooted in culture. Driven by purpose. Powered by flavor.
Monarca Food Group, Inc. is a culturally inspired food and beverage company based in Uptown Charlotte, North Carolina, with additional operations in Philadelphia and Washington DC. Co-founded by Mitchell Coles, our mission is to connect people through food, hospitality, and shared experiences that reflect the beauty of diversity and the resilience of community.
From chef-driven restaurants and mobile espresso carts to gourmet catering and immersive cultural events, Monarca Food Group is more than a business — it’s a movement. We curate spaces and menus that nourish both body and soul, with a focus on global flavor, wellness, and intentional service.
With each new concept, we aim to honor heritage, elevate culinary artistry, and build platforms where community and culture can thrive. Our growing portfolio includes Arbol Eatery, Drip by Arbol, Taste of Philadelphia, and other ventures that blend hospitality with heart.
Whether it’s a wine tasting, a rooftop brunch, or a custom-built sandwich in our café, we believe food has the power to spark conversation, create connection, and change lives.
A Taste of Monarca — Sandwiches & Smoothies by Arbol Eatery
This video, produced by Eureka Studios, captures the heart of our culinary vision at Monarca Food Group. Filmed inside Arbol Eatery, our flagship gourmet café in Uptown Charlotte, it highlights our vibrant, chef-crafted sandwiches and nutrient-rich smoothies—made fresh daily with locally sourced ingredients and global inspiration.
From paninis and pressed gourmet sandwiches to tropical smoothies and wellness blends, every item featured in this reel is a reflection of our dedication to quality, culture, and care.
More than food—this is nourishment with purpose.
Founder’s Message
From the desk of Mitchell Coles, Co-Founder & CEO
Monarca Food Group was born from vision, faith, and an unshakable belief in second chances. My journey began in the kitchens and classrooms of Johnson & Wales University in Providence in 1996, but it was shaped by life experience, resilience, and a desire to create something bigger than myself.
Monarca isn’t just a company—it’s a commitment. A commitment to serve food with integrity, build spaces that reflect culture and community, and create opportunities for others to rise. Every concept we launch, from Arbol Eatery to our mobile espresso carts and cultural events, is rooted in one core idea: food has the power to transform lives.
We’re here to do more than feed people. We’re here to build something lasting—something rooted in heritage, elevated by excellence, and powered by love. Thank you for being a part of this journey. We’re just getting started.
– Mitchell Coles
Co-Founder, Owner & CEO
Monarca Food Group, Inc.
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